5 Tips for Amazing Photos Using a Phone!
(Plus Download a Free Preset!)
It's so important to capture imagery to stay connected with your consumer and audience in between your professional sessions. As a business owner, to keep your digital marketing relevant and relatable, knowing how to use your most accessible tool, your camera on your iPhone, is key!
When you know how to take GREAT photos using your phone, you have the ability to craft quality content to share online, not a flat mediocre image that detracts from your brand.
These 5 tips for cell phone photography will help you take more beautiful images that stand out from the crowd and elevate your branding.
1. Take Advantage of Your Camera Settings
Use your camera’s built-in grid to make it easy to follow the Rule of Thirds, a composition principle meaning images are most visually appealing when divided into thirds both horizontally and vertically.
A grid will not only help you create photo that’s not crooked, but it will also help you with balance and proportion (especially when shooting a flat lay) so that your images are beautifully composed and pleasing to the eye.
- To turn on your iPhone’s camera grid, to go Settings > Camera > Grid and select On.
Place the subject matter in one of the intersection lines of your grid and it automatically looks better!
2. Lighting is Key (Turn Off Your Flash!)
Do not use your flash. I repeat, do NOT use a flash! A flash will cause your image to look flat, over-exposed, washed-out, and unnatural (aka ghost face!)
Natural light is wonderful for iPhone photography. Indoors, choose a spot with indirect, but bright natural light coming in from one side (to the left or right, not head-on). This will create depth and life in your photo so it really pops!
Outdoors, it’s best to shoot early in the morning or in the early evening. In the middle of the day, look for a spot with some nice shade, especially when shooting a face (you don’t want people to have to squint!)
If you don’t have enough “good” light, your image will look grainy and unprofessional, so avoid shooting at night if you can.
3. Shoot From the Proper Angle
The angle can make or break a photo. You want to find the right perspective to show the depth and grandness in your image
- For shooting images of food, the safest angles are straight on and at a 45-degree angle, or overhead (flat lay.)
- To make an object appear large and prominent, shoot from below looking up.
- Landscapes, buildings and interior shots look great taken straight on or from below.
- The most flattering angle for headshots is shooting from slightly above
- Warning! iPhones can be prone to distortion when your photo is taken too close up, especially when shooting headshots. Give yourself about arms-length and adjust as necessary.
4. Set Your Focus with 1 Tap
This is so important to achieve crisp images. Set your exact focal point by tapping on the subject on your screen, whether that’s a face, a designer handbag, or a juicy hamburger.
With an iPhone, tapping on your subject will also automatically adjust the exposure settings so your image isn’t too dark or too bright.
Pro tip: you can manually adjust your exposure before shooting. When you tap on your focal point, a yellow sun icon with slider bar will appear. Slide the bar up or down to create the brightness you like.
For iPhone 8 Plus and newer, take advantage of Portrait Mode for that coveted blurry background that looks like you used a DSLR camera.
5. Use a Mobile Preset (Free Download!)
You captured your images. Now what? Now’s the time to really make them stand OUT. You can really elevate the look and feel with editing.
I highly recommend the app Lightroom (it’s free!) and grabbing some mobile presets. Lightroom makes it EASY to adjust the lighting and color balance of your photo.
But don’t spend all day working on getting the right edit from scratch. Use a preset! Lightroom mobile presets will save you time and help you get the look and “mood” you crave in your photos with just a few taps! Whether it’s light and airy, or dark and glam, there’s a preset that fits your style and aesthetic.
As a GIFT to you, I’m offering a free download of my brand new Lightroom Desktop & Mobile Preset, Lovely Light!
For more Lightroom presets that are LAUNCHING SOON, be sure to subscribe to the BLOG so you won't’ miss them!!
Have FUN with your iPhone photography and go make your life EASIER with presets :)
Dallas, Texas-based Influencer & Branding Photographer with over 10 years of experience capturing imagery. When she niched down to serving Businesses, Brands, & Influencers, her business exploded, working with some of the top Influencers & Brands in the industry and generating a six-figure income as she has become an expert in her field. Not only has Audrie designed her own luxury line of Handmade Italian leather Camera Bags & Accessories, she is also sharing her wealth of knowledge by hosting and teaching hands-on photography workshops where small businesses learn how to develop their branding and marketing strategy through imagery to take their business to the next level. Audrie does not only run her photography businesses but owned, operated, and sold businesses over the past few years creating an understanding that allows her to really connect with her client and the highs and lows of entrepreneurship. Through imagery, Audrie sets out to create a marketing strategy for all businesses to increase their consumer engagement and enhance their online presence. Audrie has no magic wand or secrets but dedication and sheer passion to achieve and to help others achieve their goals by making sure you will walk away with actionable steps and tools to implement in your business marketing strategy.